Full Funnel Email Marketing Concepts and Build
Fuze7 provides the ability to add dozens of additional touch points to your marketing efforts from new contact outreach to facilitating meetings and customer communication, requesting feedback, and specialized promotional offers. Time and time again clients come to us with advertising budgets that are first or second brand impression based, hemorrhaging ad spend as those brand impressions float away. Recapture those potential customers that you reached at the wrong time by landing in their inbox when it’s convenient for them, and while they’re ready to make a purchasing decision. Automate SMS texts that allow your customers and clients to respond quickly and in real-time.
Our Approach
We specialize in streamlining your inbox chaos and ensuring that you reach those elusive customers who’ve remained out of reach due to the overwhelming backlog of tasks. We deploy a strategy that includes cutting-edge email and SMS automation, expertly crafted design templates, meticulous contact list management, and awe-inspiring email text copy that leaves a lasting impression. With our results-focused approach, we don’t just send messages; we deliver outcomes. Watch as your email marketing strategy soars while we handle the nitty-gritty to put your brand right where it belongs – at the forefront of your customers’ inboxes.
The Challenge
- You don’t have any email marketing campaigns in place
- You don’t have consistent email marketing in place (drip campaigns)
- Your email marketing campaigns aren’t delivering results
- You aren’t engaged in opportunities that help keep you in touch with current and potential customers
- You have no landing pages
- Your landing pages are not converting visitors into prospects
- You aren’t capturing any information directly from site visitors
- Your site content is too sparse
The Solution
Today’s savvy businesses utilize a variety of tools and software to help create brand awareness, generate interest, cultivate leads, reach new markets, re-engage current customers, and convert new leads to revenue. If you don’t already have one, start by developing an email campaign using an online email marketing product that ensures consistency and professional presentation. Whichever tool you use to design and send your emails, it’s important to avoid “spamming” recipients.Incorporating landing pages on your website provides additional methods of engagement, and offers advantages such as capturing data provided by visitors. Landing pages are an important marketing tool, and using them well involves collecting accurate data about visitor engagement, analyzing that data, and making adjustments as needed to continually improve how your site, its landing pages, and all of your integrated marketing tools function. Some of the common software options used for demand generation include:
- Campaigner
- Constant Contact
- ExactTarget
- Campaign Monitor
- iContact
- MailChimp
The Fuze7 Advantage
Effective marketing in today’s digital world requires creating a carefully linked system of interdependent tools designed to achieve realistic inbound and outbound marketing goals. Understanding the value of certain traditional marketing methods and blending those with the modern approach is what Fuze7 is all about.
